The Internet is a very popular tool many people use to shop as well as just to find businesses. The Internet is now the new phone book and directory of everything. Everyone is now using the Internet to look up places to do business. If you buy an ad in the Yellow Pages, you have to start with, which Yellow Pages? Then, how large of an audience will you reach with that ad? The Internet is everywhere and there is only one Internet and everybody is using it.
Get Found: Having a web site for your business is an inexpensive way to advertise
that will reach people from all over.
It is possible, using the right keywords, to have your web site found in all
the major search engines including Yahoo and Google.
I have proven success in getting sites found in the search engine sites.
Try googleing "how to clean a pistol" - #1 is my site at http://www.kaptain.us
Try "christian homeschool mesquite tx" - #1 is my site at http://www.mchsa.org.
Communicate: Stand out from your competitors! Tell the world why they should do business with you rather than your competition. This is your chance to show what you can offer that makes you the better choice! Communication can go two ways too! With a web site your customers can communicate with you allowing you to gain valuable feedback. You can use a comments page, surveys, or even a forum.
Reward your customers: With a web site you can offer special on-line offers for your regular customers. Get those new customers coming back again and again.
Manage your business: With a web site you can set up an on-line ordering system to help manage your inventory.